Many times in the business world, there is a dominant force already at play when it is suddenly threatened by a younger upstart, the result is often unpredictable – the older, more experienced company is often declared the winner, while at times, the competitor, fueled by a younger attitude and ideas assumes the throne.
However, sometimes, when the market at hand is ripe enough, the unthinkable may happen and both companies survive, and not only that, they thrive even more so than they would have in a market void of competition.
MasterCard was just a bit late to the credit card “party” which was started by Bank of America and what eventually became Visa, but as it turns out, the party was big enough for both companies to thrive and profit, trade in MasterCard binary options and you too can soon get in on their profit party.
When the Bank of American began offering its version of the credit card in 1958 and into the 60’s it ran virtually unopposed for years, but in 1966 a group of California banks banded together to create the first alternative to Visa, and thus “Master Charge – The Interbank Card” came to be.
As time went by, other banks joined the initiative, but the first big boost for the joint venture came in 1968 when Eurocard joined the group, effectively granting it access to a European market which was, at the time, unoccupied by any other major card companies, the UK based Access card system joined in 1972 further solidifying the control the group had across the European market.
The interbank card was did not become MasterCard until much further along, in 1979 actually, but by that time it was running neck & neck alongside Visa for control of what was an ever growing demand in the financial marketplace for any and all varieties of credit or debit cards, often more than one per family and person.
Oddly enough, MasterCard did not become a publicly traded company until 2006, up until its initial IPO it was essentially a cooperative of over 25,000 banks, which were all licensed issuers of MasterCard cards.
There are quite a few other credit card brands in existence, some of them quite big, none however can compete with either Visa or MasterCard on a grand scale.
In recent years, MasterCard and Visa have traded business jabs over a variety of issues but have seemed to each found their own space where they can share in massive profits in such a profitable business, While Visa maintain the higher yearly revenue, MasterCard has had better net income over the years, going as high up as $4.5 Billion in 2013.
A future investment in MasterCard binary options is somewhat of a tricky business, while the company itself is pretty much set in its position within the market place they are still in an ever more competitive race, both with main rivals Visa as well as with the smaller credit card manufacturers, so any investment must be done with a watchful eye kept on MasterCard’s income and earnings reports as well as its relative market share within the credit card industry.
Plan your investments ahead; doing so intelligently may enable you expanded use of your MasterCard, for whatever you wanted!