When you practically invent a product, or at the very least beat your competition into mass producing a product you’ve done great work.
When you practically invent a product that leads the way for an entire field that is mere moments from exploding into the marketplace you’re almost assured of becoming a multi-millionaire at the very least, it almost does not matter what the actual product is – if you have it and the people want or need it – you’ve done well for yourself.
It happened to Apple a couple of times, the same way it happened to Intel, IBM, Amazon and a host of other companies that either turned a market on its head with a single product or product line or came along with something innovative enough with perfect timing, and made themselves synonymous with the market.
That is the case with SanDisk, and if you have a computer, digital camera or mobile phone, odds are you’re using their products, without knowing it.
Dr. Eli Harari is a technology expert, throughout the 80’s he researched several future technologies with applications in the field of computing both business and private and near the end of the decade he managed to prove the reliability and long term endurance and profitability of data storage based on semiconductors.
Harari joined a couple of his colleagues and together they founded the Sundisk which later became SanDisk.
At the base of the brand new company was the technology that will allow for more data to be stored into smaller, non-powered forms.
The company recognized an upcoming trend in the world of photography – digital cameras were about to become the next big thing, but the issue they faced was storing the data within a small and manageable disk space.
In 1988 the company approached Kodak which at the time was still an industry leader in the photography field about using SanDisk’s technology in their new digital cameras line coming out that year, Kodak agreed and even offered to further fund SanDisk’s research, however, they demanded exclusive rights to what they called “digital film” technology for the first 3 years.
At that point, Harari did something which seems contrary to common business practices – he refused the money that had been put in front of him for the most outlandish of reasons: he did not want to limit the technology to the hand of one company, but preferred to make it readily available which will promote the entire field and the very technology that SanDisk helped create.
Oddly enough, the gamble paid off, SanDisk would license its technology to any company willing to work alongside it and pay a usage fee.
Within years the technology became present in an ever increasing number of areas in our day to day lives: From Solid state drives in computers to portable flash drives, memory cards for mobile phones and cameras, and practically any electronic device that requires a form of storage.
Trading in SanDisk binary options is a matter of being able to predict market demands, as well as the company’s own profitability. Demand for SanDisk’s products revolves mostly around the products it supplies for other companies, so in essence, you’ll be better off watching companies that have requirements for SanDisk related products a lot of the time than you would be with other similar companies.
Invest smartly and you could use one of the company’s many storage devices to house the details of your bank account and the money it holds.